Behind every awesome application is usually a pretty well thought out administrative functionality.  For GigPig, that is their secret sauce.  Although the screens for the end user were very simple and easy to use, much had to be done to make the application easily adopted and managable by large retailers.  The focus of this release was to make sure the administrative functionality was thorough and easy to use while accomodating multiple users who manage simultaneous campains.  By the end of the project, not only were their current project goals met, they had wireframes and UX/UI suggestions for future release implementations as well.